WILDLIFE CONSERVATION Magazine - Blow-In
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Description:
Award-winning publication with articles and bold, vivid photography that focuses on preserving biodiversity, ecology and inspiring care for wildlife heritage. This is the official magazine of the centurion Wildlife Conservation Society. Total readership 530M (3.3 copies readers per copy).

Profile:
Female: 59% Male: 41%
Age 35-44 = 42.8%
Age 25-35 = 13.7%

Age 45-54 = 23.3%
HHI $100K+ = 54.1%
College Grad = 32.4%

Attended College = 82.6%
Married = 83%

41% with children under 18 living in household

Distribution:
National
Frequency: Bi-Monthly
Circulation: 100,000
Audited: Yes
Percent Subscription: 85%
Percent Newsstand: 15%
Insertion Method: Blow-in
Delivery Method: Mail

Specifications:
Publication Size: 8.5" x 11"
Format: Saddle Stitched
Minimum Size: 3.5" x 5" Maximum Size: 4.25" x 6"
Minimum Weight: .7 oz. Maximum Weight: .9 oz.
Coated Paper: Yes Uncoated Paper: Yes
Minimum Stock: 60# or equivalent Folded Insert: Yes
Material Delivery Date: 6 weeks prior to on sale

Tests and Selects:
Minimum Test: 100,000
Gross CPM: $35
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